Having a look at some of the leading trends that are dominating the marketplace this year.

In the present food and drinks industry, there are many new customer trends and lifestyle motions that have been influencing the modern-day market. These days many consumers are ending up being . more affected by conscious drinking and sober curiosity, leading to a rise in demand for low or no alcohol items and drinks. These days many dining establishments and bars have been adjusting to cater for this by offering mocktails and botanical spirits, with a focus on unique and fun beverages. Likewise, there has also been a great deal of attention on sustainability within the alcohol sector. The partner of the activist fund that has stakes in Pernod Ricard, for instance, would understand that customers are increasingly searching for regionally sourced items. Similarly, the CEO of the parent company of Fuze Beverage would likely recognise the need for sustainable and health-conscious practices in the beverages sector.

The beverages industry is a growing business sector that has seen considerable development over the past couple of years. Shaped by a number of consumer trends, beverage companies are currently being affected, by a global emphasis on health and wellness. Functional drinks are an interesting and contemporary innovation that is gaining traction across global markets. These beverages intend to provide supplementary health benefits beyond fundamental hydration through the inclusion of added components such as vitamins, minerals and bioactive compounds. Examples of these drinks can include drinks for energy along with prebiotic and probiotic beverages. Other trends that are growing in popularity include ginger shots and kombucha. Those in the drinks industry such as the CEO of the company that owns Kevita, for instance, would agree that this move towards health focused trends shows a global health craze that is spreading across a variety of markets.

Led by numerous exciting trends and international food influences, there are a few leading coffee shop drink trends which are leading the market. With an emphasis on unique and functional drinks, there are a couple of interesting new combinations which are slowly making their way into global markets. Nowadays, matcha is becoming a progressively popular substitute to coffee. Acknowledged as a healthier caffeinated beverage alternative, it is coming to be a popular option and staple menu product throughout many coffee shops worldwide. Likewise, turmeric lattes have been made popular for their medicinal qualities, such as for being anti-inflammatory and advantageous for food digestion. Lattes, or milk-based drinks and beverages are also rising in appeal with fashionable elements and flavours such as pistachio, making their way into leading coffee chains. It has also become more crucial for cafes to offer plant-based options to cater for a broader range of clients. Though trends are constantly changing, it is important for coffee shops to remain well-informed and stay up to date with buyer demands.